“It looks geeky!” was the first comment most people had upon seeing a first-generation GoPad. That fashion stigma has been hard to shake, even after industrial users praised GoPad as a clever invention with many workplace applications (see FAQ #2).
The GoPad’s “geeky” appearance is a serious obstacle to gaining widespread acceptance as a personal computing tool, particularly among fashion-conscious young, people. Below are images showing how that marketing problem is being addressed.
This photo shows a development prototype of the “GoBag” screen cover accessory that transforms the GoPad to a practical shoulder bag. Below are CAD renderings that show why production versions will also look fashionable.
Production GoBags will have this larger shape that fully conceals the tablet and swingarm mechanism. Its fashion objective is to camouflage the “geeky-looking” GoPad behind a very conventional-looking shoulder bag. Its secondary goals are to protect the tablet from damage and provide cargo-carrying capability.
The GoBag uses two central Velcro straps to secure it onto the GoPad’s backplate (which in turn is secured to the tablet using 3M Dual-Lock as described above in FAQ #4). Watch the “mini, Maxi & Omni” slideshow to see its various storage configurations while using the GoPad.
The GoBag is made of a special neoprene material that has a Velcro loop finish so the bag essentially becomes a shoulder-carried “bulletin board”. As modeled above, any small item (in this case it’s tools) that has a Velcro hook patch on it can be adhered onto it. It takes just seconds to modify tools so they can behave like this "Tool Apron". Tests show that this tool carrying application is very robust and suitable to industrial use.
As show further below, the user can make Velcro stick-on decals to customize the appearance of their GoPad. The "Industrial" user above might print out a company logo or their name and job title to attach to the bag while they’re at work. The images below show how they (or their teenagers) might use the GoBag to make a fashion statement.
This CAD simulation demonstrates how the new GoBag’s ability to adhere objects to it can be used to improve its appearance. Shown here are some optional "Cargo Pockets" Velcroed onto the main GoBag. They're used for carrying extra cargo such as: your lunch, your make-up kit, your battery charger, your sunglasses ... etc
This view shows a user supplied photo Velcroed onto the bag. For students, it might be a picture of their boyfriend or of a team logo. For their parents, it might be an enlarged version of their business card. "Teslin Synthetic Paper" is ideal for adding personalized graphics and it comes in 8.5" x 11" sheets for either Inkjet or laser printing. The result is a practical, good-looking shoulder bag customized to make a personal fashion statement. Now the low-cost, hands-free wearable computer behind the bag can actually look cool.